updating
the game of golf.
Golf is a sport that can be played for a lifetime while enjoying nature with like-minded friends.
That's why we want to make golfing as enjoyable as possible and make it the best possible "game."
"To spend more time having fun, I want to have tools that I truly believe are good in both function and design." "Logically speaking, wouldn't it be better if tools were simpler?"
"NOOG" was born from this idea.
"NOOG" is a brand that updates golf and creates a new culture with products that logically pursue functionality and design, going against the traditional values of golf.
a new way to golf
NOOG is a brand that creates products that defy stereotypes and bring new life to golf.
Our official SNS accounts introduce golf courses where you can experience the "new golf" that NOOG sympathizes with, as well as golf courses with spectacular views around the world.
our story
golf is a sport you can continue to enjoy throughout your entire life.
because it stays with you for a lifetime, we began to wonder if the time spent playing golf could be made even more meaningful. that idea is what gave birth to NOOG.
N nature — surrounded by the great outdoors
On a new ways — through new approaches
On a laugh — sharing laughter with friends
G golf — enjoying the game of golf
golf bound by old values is over.
enjoy golf freely, with close friends, in the heart of nature.
with NOOG, updated by a new set of values, we aim to help people experience the best parts of golf more deeply—believing that a richer golfing holiday leads to a richer life.
NO, Old Golf
together with those who share new values and choose NOOG, we want to create a new culture of golf.